These days, the world is surrounded by e-commerce stores. With easy access to the internet everywhere, the E-commerce market is blooming to glorious heights! One of the major factors that are associated with E-commerce stores is ratings and reviews of products. From smartphones to medical services, people don’t go for blind purchase without checking the ratings and reviews of the product. In recent research, it has been stated that in 2016 almost 90% of customers read at least 1 online review before buying a product.
It’s really funny, but even when people buy petty things like a toothbrush, they check for online reviews. Reviews are considered equal to word of mouth advertisement. Especially when you are buying a technology product or gadgets, it’s really important to know how the product works in the long run.
Why is it important to check ratings and reviews before buying technology products?
Technology products and gadgets are not only expensive, but they are meant to be run for a long period of time. Technology products are not just mere products that have simple features. With new technology, each product comes with a variety of features. Say for example a mouse. A computer mouse comes with features like sensory technology, advanced optical tracking, USB receiver, and enhanced grip and so on. Now a mouse is a long term investment. You won’t be changing it every 6 months. So before buying it’s important to know how the product actually works in reality. And what’s a better virtual demo than online reviews?
Benefits you get from considering online ratings before buying technology products
Here are ten reasons why you give attention to Ratings and Reviews before buying technology products:
- Saves a lot of time and money
A few years back, you have to go to a gadget market to see what advanced products are available in the market. Next, the seller would give you a demo and the product may work for the time being. But soon after using it for 3 to 4 times, you might see the processor slowing down and not efficiency reducing. On the other hand, when you check the ratings and reviews of the gadget online, you get a clear idea of how it will work in the long run. Customers who have used this product for quite a long time rate the product accordingly and tells the pros and cons of the product. Hence you are getting a clear idea on how it is going to work in the long run before actually buying it.
- You get a review of the brand
Brand name does matter a lot in case of technology products. When you check the online reviews of the different product of the same brand, you will get an idea about the goodwill of the brand. (Check out this recommended site for quality reviews and bonus tips)
- It’s super convenient
Take, for instance, you are at a mall. You got a great deal on a particular gadget. But whether this product is actually worth it or not, how will you know that? Yes, you are right! Online reviews! You can instantly check the online reviews of the product from your smartphone and get an idea of what features the product offers and how good it will work in the long run.
- Reviews help you to buy new advanced technology products
Most people tend to buy only those things that have been in the market for quite a long time. People find it safer to buy gadgets and technology related products from renowned brands that have Goodwill in the market. Obviously, when a brand has some Goodwill, the prices of the product will also be quite high. But when you check online reviews and ratings you get to know about new products and brands that are equally good yet at fewer prices. You don’t have to stick on the same brand and buy products at higher rates. An honest review helps you to save money and buy a quality product at the same time.
- You get the best deals
Technology products have different selling price at different places. For example, a particular online shopping website can sell a gadget at a relatively lower price than shopping malls. This can happen vice versa. When you read online ratings, you will get to know which place sells the same product at the cheapest.
Therefore always go through online ratings before buying any technology product.